Principles of Marketing – (Spring 2025: Section 1)

Instructor : Rob Budreau

Course ID : BUS 201

Credits : 3

Room : Oak Hall 100

Category : Program

Days : Monday, Wednesday, Friday

Start Time : 1:00 pm

End Time : 1:50 pm

Course Description

This course focuses on key marketing concepts and terminology, emerging markets and awareness of the diverse and cultural issues in marketing, and strategies/best practices engaged in response to socio/cultural changes in the domestic and international marketplace. Prerequisite: BUS 100.

Prerequisites